CRISTINA COMAN COMUNICAREA DE CRIZA PDF

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Relatiile publice: principii si strategii

Account Options Sign in. Top charts. New arrivals. Primele capitole se refera la definirea conceptelor si principiilor fundamentale ale relatiilor publice la organizarea sistemului mass-media si la valorile pe care se intemeiaza munca jurnalistilor. Cea mai mare parte a lucrarii este consacrata tehnicilor de lucru specifice comunicarii cu presa inclusiv cea audiovizuala dar si tehnicilor de comunicare in situatii de criza. Prezenta reeditare include capitole noi consacrate relatiilor dintre jurnalisti si specialistii in relatii publice precum si voiajului si vizitei de presa sinteze ale fiecarui capitol si un indice de termeni profesionali din limbile romana engleza si franceza.

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